Vice President of Marketing
Kas is a sales and marketing professional specializing in the use of technology to improve profitability and efficiency in the healthcare market. She designed market strategies for McKesson Corporation’s Canadian pharmacy automation division. She was a leader in the acquisition and commercialization of PACMED™, McKesson’s automated adherence packaging technology, for the North American market. The availability of that technology drove conversion of pharmacies and long-term care facilities to short-cycle, multi-dose medication administration, which now is the industry standard in Canada and gaining popularity in the USA.
Kas leads market launch of Catalyst solutions, patient recruitment, clinical outcomes and contracting, as well as the development of key strategic partnerships for Catalyst, including distribution and product agreements with McKesson Corporation, HD Medi, Parata Systems and Cardinal Health. She was instrumental in developing the centralized filling model that set the stage for the creation of Pack4U. She has a BSc in microbiology & immunology from McGill University.